Humanized Content Crafting Content that resonates emotionally with all your viewers, building real connections and engagement. If we think about the first row and click within the keywords and phrases distinctive to our competitor, we can get an idea of what search phrases our competitor—in this case, Moz, ranks for. https://www.evernote.com/shard/s699/sh/de366695-b9d7-b1d6-e348-08177f003a58/2viQnXwcnpXsMI2SNt8603kgqaZ6y0FJdinxDPbOKtwYhKs67A4kT31Crw